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Founder, Madchatter Brand Solutions

About/Education

Rachna Baruah is the CEO of Madchatter Brand Solutions, a PR and marketing powerhouse she started at just 23 years old. What began as a PR firm in 2017 has now evolved into a full-service integrated communications agency, offering expertise in public relations, social media management, content marketing, SEO, influencer collaborations, and cutting-edge Web3 marketing solutions, working with some of the most exciting brands globally.

A storyteller at heart, Rachna has been featured in leading publications, is a columnist at Man’s World India, and regularly contributes to Entrepreneur India and e27. With an eye for compelling narratives and a passion for impactful brand storytelling, she helps businesses cut through the noise and build lasting credibility.

She is an alumna of Christ University, Bangalore and recently completed the Senior Executive Leadership Program (SELP) at the Harvard Business School, reinforcing her expertise in strategic leadership and business innovation.

When she’s not redefining PR & marketing, you’ll find her traveling, devouring books, or deep-diving into brand psychology. Some of her must-reads include:

📖 A Room of One's Own – Virginia Woolf
📖 Steve Jobs – Walter Isaacson
📖 Chip War – Chris Miller
📖 Becoming – Michelle Obama
📖 The Ministry of Utmost Happiness – Arundhati Roy

For collaborations, insights, or a great brand story, you can reach her at rachna@madchatter.in.

Content Strategy Writing
Public Relations

Branding Social Media

Events

Networking

Creative Initiatives

Web3 Marketing

Awards & Recognitions

Work and Contributions

Panel moderator for Hindustan Times and NewsReach India where the panel dove into Bharat-focused startups, government partnerships, and ground realities of building for a market beyond metros.

Rachna Baruah India Blockchain Tour_edited.jpg

Attended the India Blockchain Summit 2024 as a panelist. Connected with fellow blockchain enthusiasts and delved into exciting web3 trends that would reshape the industry.

Took a session for Bajaj CXOs on Satya Nadella's strategy for Microsoft—finding authenticity in leadership, purpose and growth mindset.

Panelist at the Business Women EXPO. Shared insights on why diversity and clash of ideas at the discussion table is vital for fostering inclusivity and meaningful progress.

Took the stage at 'Women Who Lead National Consortium 2024', highlighting the significance of DEI in the workplace and empowering women in executive positions

Had the privilege of interacting with students and faculty of Xavier's College, Mumbai, as a guest lecturer, sharing insights on the evolving industry of PR and related career opportunities with the enthusiastic group of students.